Believe everything you see?

If you are a Digital immigrant, you have learnt by now to NOT TRUST THE INTERNET FULLY!

There was a period where the internet is very free, with not much laws and security. especially E-commerce, hence older generation are skeptical of whats on the internet from the beginning.

IS THIS REAL?

But imagine being BORN & RAISED into a digital world, where everything you were taught and seen is from the internet. You tend to believe it all, without much question.

SEE?! if you know it, you know it.

FALSE ADVERTISING! One of the things that people today face and suffered, yet continued falling for it.

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False Advertising has been around since the dawn of media, the internet was just the steroids for that.

I GOT THE POWER!

False Advertising comes in many forms. Misleading Ads are one that we are familiar with. Let’s talk Diet Coke.

The name itself is misleading, DIET coke. From what it means, it helps you lead a healthy lifestyle? NOPE! It just means that it’s “healthier” then the normal Coke.

It does sound healthier tho

It misleads consumers thinking that it is okay to “SPAM” it because it’s diet coke. But it has close to ZERO health benefits.

But the clever thing is, Coca-cola left it to the perception of the customer, and never REALLY said that it’s healthy. So who could say that its FAKE?


BIGGEST LOOPHOLE IN E-Commerce (In my opinion)

YEAHHHHH….

Reviews are often the most important deciding Information Search that online consumers rely on. But are they all real? or paid?

Ever went to a restaurant that’s recommended by a well-known website, coupled by amazing blog reviews, yet turns out to be a HUGE PILE OF disappointment?


SO BOTTOM-LINE TAKEAWAY: TAKE A PINCH OF SALT WITH EVERYTHING ONLINE

What is the most ridiculous fakes have you experienced online? Share in the comments with me!

P.S: Red Bull doesn’t give you wings either

Published by Koh Zhe Ming, Cedric

“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” - Joe Chernov

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